FMCG
We led the creation of a subscription-based digital business for a large traditional dairy company enabling them to serve households directly with their portfolio of products.
FMCG
2019-2021
Incubate a digital first, D2C home delivery channel as a self sustaining business unit (Gyan Fresh)
High Impact Goal
Incubate a digital first, D2C home delivery channel as a self sustaining business unit (Gyan Fresh)
Functional Practice Areas
Digital Business, Business & Brand, Finance & Operations, Organisation & Talent, Marketing & Sales
Broad Scope of Work
Digital Business Model Design
Business Plan
Organisation Design
Brand Development
Digital Product Design
Omnichannel Experience
Go-To-Market Strategy
Brand Implementation & Rollout
Business Plan
Organisation Design
Brand Development
Digital Product Design
Omnichannel Experience
Go-To-Market Strategy
Brand Implementation & Rollout
2019-2021
Business Impact
Conceptualised the digital platform and led to its creation, management and growth. Helped create teams and leadership, managed technology buildout and guided the growth and retention of user base. Created a totally new channel of sales from Zero to 10,000 deliveries per day and INR 40cr in new sales.
We have gone through multiple stages of transformation in our business, and the biggest driver for that has been the continuous engagement with Saurabh and his team. His thought process regarding building of modern businesses focussed on quality and customer are bang on. Saurabh is a fantastic and honest individual and one of the biggest contributors to the success of Gyan Dairy.
Jai Agarwal
Managing Director, Gyan Dairy
Managing Director, Gyan Dairy
Explore more high impact goals realised for Gyan Dairy
FMCG
Business & Brand, Marketing & Sales, Organization & Talent
FMCG
Marketing & Sales, Organization & Talent
Gain dominant market share in Lucknow, a market where sales had stagnated for 3 years
2018-2019
FMCG
Business & Brand, Marketing & Sales
FMCG
Business & Brand, Marketing & Sales, Organization & Talent
Emerge as a preferred brand of milk and milk products in Central and Eastern UP
2016-2018
FMCG
Marketing & Sales, Organization & Talent
Incubate a digital first, D2C home delivery channel as a self sustaining business unit (Gyan Fresh)
2018-2019
FMCG
Business & Brand, Marketing & Sales
Create New Sales Channel for Cattle Feed business unit (Gyandhara)
2021-2022
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